Is SEO Dead In 2021? |
Posted: November 28, 2020 |
Search engine optimization(SEO) is optimization of websites using a planned strategy to rank higher in SERPs. It is done to improve the quality and quantity of website traffic organically. But SEO trends are evolving at an extreme rate. The way people have changed their research pattern on search engines it is becoming highly unpredictable. Google is making changes in algorithms more quickly than ever. Now it is very difficult to manipulate Google. If we go by statistics.
Most importantly in 2020, Google rolled out 5 major updates in algorithms. As per the study, it has impacted 12% of the US traffic. The five Google algorithm updates are:
This has led to a debate over whether the SEO is dead in 2020 or might become dead in 2021 and coming years. This has become the most imp question. Simple answer to this is No. If you are confused whether SEO is worth investing in or not, keep reading. Reason Behind The Argument That SEO Is Dead
SEO is a concept that will keep on updating with time and requirement. Hence, the importance of SEO cannot be ignored. SEO Trends In 2021There is no doubt that Google algorithms when updated regularly also influence SEO. Evaluating the conflicting ideas, the fact is that SEO is not dead, it's evolving. Let’s take a look at the latest SEO challenges of 2020 which are expected to be resolved by 2021:
By the end of 2021 it is expected that more than 50% of people might have a smart speaker, and voice shopping will become higher in sales by 2022. This can lead to competitive disadvantage if you don’t keep optimizing for voice search. Similar concept is applicable to image search optimization.
Evidently, the Google search pattern is changed. This all is due to encounters with smart devices. This implies that zero-click searches (searches that bring no click-throughs to website content) are expanding. The organic clicks are declining but it's up to you to organize and optimize your website following the SEO.
SERPs have also changed over the time. Information and knowledge is now presented differently with the purpose of imparting the best user experience. Various elements have raised their share of SERPs:
Increasing use of smartphones and other devices has enabled people to search on the go. Wherever the person is, if required he can search the nearby localities whether it be a particular location or a place. The local businesses are gaining popularity using Local Searches. If you are not aware of how to benefit your business using local search, reach out to Technofy India and their team of experts will help you build your business presence.
Google introduced video carousels to SERPs initially in 2018. Later, the popularity of videos levelled up. To support this statement, it can be said that YouTube is one of the most popular search engines. Let's take a look at the statistics to show you that videos are here to stay and can benefit your business more than you would have imagined.
SERPs and google algorithm, according to both Preference for videos are raising. Never Ending SEO StoryThere is no doubt that SEO is evolving, but it is changing at a slow pace. There are various concepts that are useful in 2020 and will remain important in the coming years.
Now the Search Engines with new technologies can distinguish between which is a quality content and which is only to fool the algorithms. Perception needs to be changed somehow and focus should not be only on keywords. Other mentioned elements should also be considered. Look into your SEO related business problems. They need to be solved on an urgent basis, as they might lead to serious issues if not adhered to sooner. That is where Technofy India comes into picture. With its professional experts, the company analyzes your business position in the market and provides you SEO solutions .Till now it has served clients from more than 50 countries.
Technofy India is an Indian American establishment. Its main focus is on providing the solutions to every business problem. It provides services with extremely experienced professionals as it has been serving for more than 11 years now. Technofy India provides their services in multiple domains such as Website Design and Development, Graphic Designing, Digital Marketing, App Development, Search Engine Optimization as their speciality. With the help of an updated technology available with them, they provide best assistance for SEO to their clients. If we believe the past clients of Technofy India, they provide equal importance to all their customers, whether it be a small, medium or large business. So, visit their website and discuss your business issues today. Final NoteAs we have mentioned above , in spite of the fact that SEO impacts the Digital world at a high level many individuals ignore its presence. If you are under the misconception that SEO is dead, you are on the wrong track. Needless to say SEO can negatively affect your business big time. There might be a possibility that your SEO strategy is dead. This is the reason you are not getting the expected result. Make sure you identify the roots of failure by investigating the issue. If you find yourself in deep water, consult a subject matter expert without any delays. Technofy India, for one, can help your business with SEO related issues. There is no doubt that Website inculcating all the elements of Search Engine Optimization ranks higher on SERPs. Till the time websites on search engines are present SEO cannot be dead.
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